We enable our clients to crowdsource qualitative (long-form) and quantitative (numbers-based) feedback, ideas and insights from our communities via our Imagen Index, within minutes, and our Platform Briefs offering, within 72 hours.

The Imagen Index:

Use the Index to access long-form insights from our global communities every day by searching for keywords and topics. Alongside this, users of our index platform are able to ask 20 macro questions a month to Imagen Insights’ communities while also accessing qualitative insights provided in response to other client questions.

To be curious from a qualitative perspective is very hard, your two options are organising a focus group, which is time-consuming and expensive. Or using social listening, and let’s be honest, when was the last time anyone was being truly honest on social media.

The Imagen Index enables brands to have the scale of quant with the in-depth long-form insights that come from qual.

The Imagen Index is what we all had hoped social listening would be, each month clients are able to receive 100 long-form 300-word responses from our global community on any questions that they want.

Get the data you want by asking the questions that you’re curious about.

Our brief offering:

The brief platform allows you to sense check, find new ideas or co-create with Gen Z specifically on an internal brief for your brand or organisation. Work with our client success experts to craft your questions and receive qualitative feedback and opinions from our brutally honest community that will help inform and shape your marketing strategies.

It is vital to make sure your brand is ahead of the curve and driving trends when targeting consumers, for example, with Gen Z, their purchasing power is set to increase to a monumental 4.4 trillion dollars by 2030.

Imagen Insights’ communities can provide qualitative insights on a broad range of needs for brands including but not limited to; brand perception, brand positioning, new product development, social media campaign testing, A/B creative testing, media consumption, and campaign ideation.

In short, anything you’re curious about, our communities can help answer.

We have consultants across 111 countries globally and can break down into set metrics if desired by a client’s particular brief.

Sense checking and testing your executions, new product developments, social media channels and campaigns will ensure your brand will resonate with the your target audience.

In depth and brutally honest feedback from our consultants will provide your organisation with tangible and actionable insights to make changes or adaptations where necessary to your branding, keeping your business ahead of the curve with new trends and forecasting for the future.